Diagnoodle

Diagnoodle is an online platform for healthcare professionals, streamlining the comparison and evaluation of diagnostic devices. They simplify decision-making with detailed, up-to-date information on various tools, enhancing patient care through informed choices.

Focus:

SEO Content Strategy

Challenge

Diagnoodle faced significant challenges in gaining online visibility. With no product pages or blog posts ranking on Google and minimal organic traffic, the platform was struggling to reach its target audience of healthcare professionals.

Solution

We implemented a 90-day SEO sprint to address these challenges. Our approach included optimising product pages and blog posts, enhancing the site’s overall SEO strategy, and providing in-depth SEO training to the Diagnoodle founder and her team.

This included hands-on, 1:1 sessions to equip the team with the knowledge and tools needed to maintain and continue improving their SEO efforts.

Results

The results of the SEO sprint were transformative:

  • Approximately 40% of product pages now rank on the first page of Google.
  • All blog posts are ranking, with one achieving the top position, surpassing well-known competitors.
  • Organic visits increased from 10 to 200 per month.

Conclusion

This case study underscores the effectiveness of a well-executed SEO strategy and the benefits of empowering clients with the knowledge and tools to continue optimizing their digital presence.

Orb Consulting continues to support Diagnoodle, ensuring their SEO strategy evolves and remains effective.

Total clicks

Total impressions

144
Last 28 days
6.49k
38
Previous 28 days
783
diagnoodle

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